AI PRODUCTS
THAT SHIP.
I build AI-driven SaaS and the web apps around it: assistants, LLM features, dashboards and internal tools, in React, Next.js and NestJS. Built for production from the first sprint, and connected to the CRM and systems your team already uses.
Production, Not Demos
Evaluation, cost per request, latency and fallbacks are designed in, so the feature still works when real users arrive.
Full Stack
Front end, back end, data and the AI layer, built by one engineer who understands all of it.
Connected
Integrations with HubSpot and your other systems, backed by years of CRM integration work.
Why AI Features Stall After the Demo.
Plenty of AI projects look great in week two and quietly die in month three. The difference is what gets built around the model.
Prototype Thinking
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A Prompt and a Hope Works on the examples it was tested with, with no way to tell when the answers get worse.
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Surprise Running Costs Token spend nobody modelled, growing with every user and every retry.
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Bolted On A chat box next to the product instead of a feature inside the workflow people already use.
Product Thinking
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✓
Measured Quality Test sets and evaluation for the cases that matter, so changes are checked, not guessed.
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✓
Costs Designed In Model choice, caching and limits planned per request, with the numbers in front of you before launch.
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✓
Inside the Workflow AI where your users already work: in the app, on the CRM record or in the task list.
The Build
Process.
Scope It and Prove It
We start with the job the AI has to do and how we'll know it's doing it well. A small proof on your real data comes before any large build.
> Initializing audit_engine.sh…
Checking technical debt density…
[WARNING] 42 redundant CSS files found in “Marketplace_Theme_v1”
[CRITICAL] TTFB > 1.2s detected in EMEA region
> Diagnosis: Structural refactor required.
Build the Product Around It
The model is one part. Accounts, permissions, interfaces, integrations and the admin tools your team needs are built alongside it, typed end to end.
- React & Next.js
- NestJS & Node
- TypeScript End to End
Launch, Measure, Improve
Ship to real users in stages, watch quality and cost, and improve from what the data shows. Source code and documentation stay yours.
{% module “custom_hero” %}
// Optimized CRM-Native Hero Component
title: {{ module.headline }},
cta_mapping: {{ contact.lifecycle_stage }},
lazy_load: true
{% end_module %}
What I Build.
From one AI feature in an existing product to a full SaaS platform.
Start With a Free Scoping Call.
Tell me what you want the AI to do. In 30 minutes we'll check whether it's the right tool, sketch a first version, and estimate what it costs to build and to run.
Book a Free CallDirect to the Developer • No Commitment